Waves of TV viewers are cutting the cord and moving to Internet-based TV for a variety of reasons. Cable and satellite services just aren’t worth the monthly cost for many viewers. Now, cutting the cord obviously isn’t for everyone. And it isn’t always an easy transition.
Are you cutting the cord? Are you keeping the cord but adding in online streaming services like Netflix to your viewing? How have your TV habits changed?
Let us know.
Image credit Ant Pruitt for aNewDomain.net
Remember the days of watching your favorite TV show on a Thursday night? Remember the cliff-hanger shows that left you anxiously waiting for another seven days to see the outcome? I don’t know if you remember you shot J.R. — I don’t — but are those days gone?
I asked several of my peers that have subscribed to an online video streaming service and a very high percentage of the them told me they enjoy their subscriptions. Why? Because with the on-demand ability, several episodes of a series can be watched at once.
I still have “the cord,” but my television watching habits are truly that of a cord-cutter. I can’t remember the last time I watched a television show as it aired. I can’t remember the last time I saw a television commercial. Between DVR and other sources for television content, I’m barely missing the pulse of popular broadcasts. It’s common for myself and my “hardheadz” take a full Saturday and watch a season of one of our favorite television shows via Netflix.
“Between Netflix, Hulu+, Crackle, Sprint Tv and Youtube, I don’t have time to watch cable,” says Google+ follower and aNewDomain.net reader Leonard Watters.
With the on-demand lifestyle some of us live, I wonder how the ad market is affected? Are more ads now seen on the web?
And what about web ad revenues catching up with the television ad revenues?
During the 2012 Summer Olympics, The Guardian had research predicting a slump in its UK revenues for television and a shift more towards digital ads. Considering the 2012 Olympic games were in London, that’s a very interesting analysis. As if viewing the games online increased and on television decreased.
Has the on-demand ability changed the way you consume television content? Leave me a comment or email me at email@example.com
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