aNewDomain.net — What’s wrong with how the tech world is eyeing the Supreme Court case now going on between ABC et al and Aereo? Here’s our John C. Dvorak on Aereo, exclusive to aNewDomain.
I’m still waiting for one of the many pundits out there commenting on the situation with Aereo, with its antenna array, to come out and say it: Say the Aereo antenna solution to get local broadcast TV from its arrays to mobile devices is just a cheap trick to circumvent established laws and court decisions.
What difference does it make if you have your own little antenna — supposedly a single connection — directly tied to you or if there is a combined signal?
For one thing they both do the same thing. The results are identical. The idea behind the one little antenna per digital device solution is to create a loophole, a technicality.
Isn’t this the sort of thing we all hate? People getting away with something because of a technicality? So now it’s okay if a technicality screws ABC or one of the big broadcasters?
We hate these huge broadcasting companies so much, yet we will do anything to get their content as cheaply as possible. Even if we have to bypass the established system.
Oh, and we are always telling these folks that they should listen to us and put their content on YouTube. It’s for their own good, we say. It’s free publicity! But then, once the content creator says that they are not interested in this “free publicity,” we are all outraged.
Yes, well maybe these jokers are the idiots we all say they are. But they are making the millions while we are watching little YouTube videos on tablets and giggling to ourselves.
Some of you pick your noses in the process, right?
So now there is this Aereo product. Who didn’t see this as a trick from the beginning? A ridiculous scam. With pictures of the inventor holding his cute little antenna and everything. All that was missing was a laugh track.
Everyone stayed silent hoping that nobody noticed. Now that they’ve noticed, everyone is up in arms, offended. “How could they do this?”
But here’s the real problem with the Aereo situation.
What users want is real control of their content. They want to get it wherever and whenever, and they want to get it on the net whenever and wherever.
The networks have obliged to some extent by charging for their programs without commercials or streaming them with embedded commercials. That seems fair. At least it’s a step in the right direction.
Over time, the big networks have developed a marketing scheme that involves local channels — affiliates. The networks have an obligation to these affiliates. It’s old-fashioned, but it works and it’s established. These stations serve the local community with local news and local advertisers who pay for the whole thing.
These networks do not want me watching the Cincinnati ABC instead. The fact that I can or can’t somehow watch the Cincinnati ABC is besides the point.
And make no mistake, this is where the Aereo idea leads. The networks are obligated to their local affiliate to prevent it. Because of this real obligation, the mob condemns these folks. Why? Because it is not an Internet-friendly model.
The Internet changes everything, say we!
Everyone must abide by the new rules, say we!
So who died and made this happen?
This is bullcrap. And it is about time the community stopped playing this silly game.
It’s particularly disturbing in this Aereo case because the tech solution was such an obviously sneaky cheap trick in the first place.
And we all knew it. It’s just that everyone hoped nobody would notice.
For aNewDomain.net, I’m John C. Dvorak.
Editor: Supreme Court Chief Justice John Roberts in April 23 oral arguments in fact said that “if”Aereo’s antenna solution was intended as a workaround the broadcasters, he “didn’t have a problem with that.” read his comments here.
aNewDomain co-founder John C. Dvorak is well known via his columns in PC Magazine and Dow Jones Marketwatch. He’s everybody’s favorite crank, always ready with news commentary that’s straight up and unfiltered. A national gold award winner for best online column from the American Business Editors Association two years in a row — and a featured regular guest analyst on CNBC — John C. Dvorak is one of the most respected business tech columnists, editors and authors in the trade. Find him here at aNewDomain and at the No Agenda Show with John C. Dvorak and Adam Curry.